A longtime friend of mine, JB Always Fresh has risen alongside some of the most influential and talked-about personalities in the world. From headline-making figures like Andrew Tate and Jake Paul to business moguls such as Manny Khoshbin, his collaborations reflect not just his talent but his ability to adapt and thrive in any environment. When we sat down one-on-one, the conversation went deeper than barbering — into lifestyle, culture, and what it really means to build massive fame through social media.
LAPS OF LUX: JB, you’ve worked with some pretty iconic names. What’s it like to be surrounded by such diverse, influential figures, and what have you learned from these collaborations?
JB Always Fresh: It’s been a wild ride! Each collaboration brings something new to the table. Working with Andrew Tate was interesting because, while he’s a polarizing figure, he’s got this mindset that’s laser-focused on success. It taught me a lot about resilience and handling criticism. Being around that kind of energy helped me understand that everyone’s path to success is different—and that’s okay.
LAPS OF LUX: And then you’ve also worked with Jake Paul, who’s built a career across so many different industries. What did you take away from that experience?
JB Always Fresh: Jake is a perfect example of reinvention. Whether it’s boxing, YouTube, or business, he refuses to stay in one lane. Being around him showed me the importance of adaptability, never being afraid to pivot, expand, or take risks. That’s something I carry with me every day.
LAPS OF LUX: What do you think is the most valuable lesson you’ve taken away from working with such “Worldwide Leaders”?
JB Always Fresh: Every one of these guys, regardless of their industry, shares one trait: they’re relentless. They give everything to whatever they do, and they’ve mastered the art of staying on top despite the ups and downs. From Andrew to Manny, I’ve realized that reputation and relationships are everything. Staying humble, working hard, and not being afraid to take risks! That’s the formula they live by, and it’s something I’ve tried to apply to my own journey.
LAPS OF LUX: JB, tell us about the Millionaire Mansion Series with LAPSOFLUX
JB Always Fresh: The Millionaire Mansion is next-level. It’s not just another party! It’s a lifestyle statement. Imagine walking into a $50 million estate, red carpets rolled out, exotic cars lined up out front, champagne flowing, and some of the world’s most influential people in one space. That’s the vibe.
For me, it’s about the energy! Everyone’s dressed to impress, deals are being made, content is being created, and it feels like you’re in a movie scene. What makes it stand out is how exclusive it is. You can’t just buy a ticket; you have to be invited or be part of the right circle. It’s a mix of entrepreneurs, artists, athletes, and creators all under one roof.
The biggest thing I love about it is the connections. People come in for the experience, but they leave with opportunities that change their careers or businesses. That’s the power of the Millionaire Mansion Series. It’s networking at the highest level, but done with luxury and style.
LAPS OF LUX: What advice would you give to the younger generation of creators who look up to you?
JB Always Fresh: My advice to the younger generation of creators is simple: stay consistent and stay true to yourself. Don’t chase clout—chase growth. Social media moves fast, and it’s easy to get caught up comparing yourself to others, but the key is to focus on your lane and build your own brand. Work on your craft every day, put out content even when it doesn’t feel perfect, and learn from every opportunity. And remember, relationships matter just as much as talent, so network, collaborate, and always treat people with respect. That’s what will keep you in the game long-term.
LAPS OF LUX: What’s the biggest misconception people have about you or your journey?
JB Always Fresh: That it happened overnight. People see the followers, the big names, the events, but they don’t see the grind that came before. Late nights, early mornings, hustling for every connection. Nothing about this was handed to me. It looks easy now, but it took years of sacrifice, consistency, and putting myself out there before it clicked.
LAPS OF LUX: Looking ahead, what’s next for JB Always Fresh?
JB Always Fresh: For me, it’s all about growth. I’ve built my foundation through barbering and social media, but now I’m looking to scale beyond that. I want to tap into bigger partnerships, create experiences that go beyond the chair, and build a brand that inspires people worldwide. Whether it’s events, products, or new collaborations, I see this as just the start. The next chapter is about taking everything I’ve learned and leveling it up—so when people hear ‘JB Always Fresh,’ they think lifestyle, culture, and legacy.